Alex Johnson – Journalist at Large

The Keep A Breast Foundation is generating more than $3 million a month from the sale of “i [heart] boobies” charity bracelets; just two years ago, it took in $495,969 — in total. “We’re still trying to figure out what we’re going to do with all the money,” the executive director says, mirroring the challenges for America’s small charities that are lucky enough to hit the jackpot.

Full story (Alex Johnson/msnbc.com and Grant Stinchfield/KXAS-TV)